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Bask in Socially Conscious and BIPOC-owned Self-Care in Portland

Although Health and Wellness has become a driving force in travel and culture, the industry itself has largely lacked diversity in its products and marketing in the past. Now in the wake of the Black Lives Matter movement and a greater awareness of the inequities that exist throughout society, Portland’s Health and Wellness industry is paying more attention to underrepresented voices that belong to both new and existing brands owned by people of color and activities that cater to them. From all-natural, sustainable skin care lines to local clubs designed to increase access to healthy activities abundant in Oregon such as hiking, Portland’s Health and Wellness options strive to be inclusive of everyone.

Take a hike with Pamela Slaughter, the founder of the Portland-based non-profit People Of Color Outdoors (POCO). A non-profit organization and a meetup community, People of Color Outdoors was created to provide Black, Indigenous, and People of Color a safe and welcoming way to enjoy nature in Oregon while learning about nature and the environment.

Join an Unlikely Hikers group hike. Founded by Portlander Jenny Bruso, Unlikely Hikers is a diverse, anti-racist, body-liberating outdoor community featuring the underrepresented outdoorsperson. Per the website, Unlikely Hikers is “an Instagram community, a nationwide hiking group and podcast. Unlikely Hikers believes that the outdoor industry and media has for too long displayed a very narrow definition of who is ‘outdoorsy’ that isn’t representative of most people Unlikely Hikers is for adventurers who are plus-size & fat, Black, Indigenous, People of Color, queer, trans and non-binary, disabled, neurodivergent and beyond.”

Sign up for an interactive wellness class: Enjoy an afternoon tea and class at Aesthete Tea, a QBIPOC, Woman owned brand that is so much more than the loose tea and herbal blends sold at their location in Multnomah Village. Founded by Briana Thornton in collaboration with her mother and herbalist Maggie Cassidy, Aesthete Tea also seeks to connect community and provide workshops, classes, and events that represent and promote a more conscious and low impact way of living.

Latina women-owned and founded, Make & Mary believes in whole plant wellness. In addition to formulating products with organic, wild-crafted and ethically owned botanicals with intentions to raise vibrations, reduce inflammation and moisturize, Make & Mary uses a full spectrum of hemp extract in their beauty and wellness produces and unique line of aromatherapy creations. Make & Mary also hosts monthly events that combine plant medicine with making, think in-house Tarot readings, botanical wreath making workshops and a soundbath sesh and tea ceremony, new moon ring carving experiences, and more.

Bring the wellness home: Home good stores like Blackthorn Mercantile make it easy to bring the wellness home. Offering products exclusively from womxn, BIPOC, LGBTQIA+ and sustainable suppliers, Blackthorn sells an array of self-care products including incense, essential oils, aromatherapy, botanical bath tea, and more.

ECOVIBE on N Alberta is family-owned and operated by Leonard and Andrea Allen. What began as an apparel boutique has evolved into a lifestyle brand with home decor, houseplants, plant pottery, kitchenware, apparel accessories, candles, and gifts. All items are selected with a sustainable lens in mind, and 1% of all online sales go to the local 1% For The Planet non-profit organization to support environmental causes that impact their community.

Clean, socially-minded skincare lines: What started as a grant from American Express that funded 100 Black women-owned businesses became Helen Rose Skincare, founded by Portland native Day Bibb aspiring to close the accessibility gap by connecting mind, body and soul. Helen Rose Skincare products combines the power of organic ingredients to moisturize your skin, and the powers of aromatherapy to improve your mood. Day is also the founder of Om Thrive Foundation, a non-profit organization that provides healing yoga and wellness resources to survivors of domestic violence. A portion of the profits from Helen Rose Skincare is donated to support Om Thrive’s mission. So, you can rest easy knowing that your moisturizer and makeup purchases are going to a greater good.

Blendily is a natural skincare kitchen located in Portland’s Alberta Street neighborhood. The store offers a rotating seasonal menu of artisanal skin & body care products handcrafted in-house from fresh, organic & wild ingredients, many grown and foraged by founder and first generation Taiwanese American Ivy Chuang in her own herb garden. Blendily is a portmanteau for “blended splendidly,” which describes the process in which all the company’s products are made.

Clean drinks, anyone? Drink Mamey [mom-ayyye] is a Black owned, self-made, Portland-born brand that focuses on creating wellness that looks good, feels good, and tastes good. Created by founder Cydnie Smith-McCarthy with the desire to share all the wonderful things plant-based & superfood wellness has taught her, Mamey products are consistently natural & easy, with the belief that wellness should be accessible, welcoming, and fiercely enjoyable for everyone. Each Thursday 1, 2, and 3-Day Cleanse kits are available - order yours before it sells out, while a wide variety of smoothies, juices and tonics are available on most days.